It’s Time to Ask New Questions About Boycotts
Named after an obscure English estate agent, a tactic that harnesses consumer power to make political change has had many incarnations
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In 1880, the harvest in County Mayo, Ireland, was so poor that it seemed unlikely that the tenant farmers on lands held by English absentee landowner Lord Erne would be able to pay their rents. Graciously (he thought), Erne offered them a ten percent reduction. Energized by a fairness campaign ...
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